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How Instagram Influencers Hide Advertisement Disclosure in their Posts
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How Instagram Influencers Hide Advertisement Disclosure in their Posts

This article will disclose an exciting phenomenon on Instagram, but you might not have noticed it.More than three-quarters of influencers on Instagram hide ad disclosures somewhere in their posts. It can be in the middle, at the end or in a comment. And, you might not have noticed the hidden ads. What Does Research Show?In a study involving the top 100 posts for each d ...

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Impactful Tactics to Offer Discounts by E-commerce Stores
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Impactful Tactics to Offer Discounts by E-commerce Stores

Discount pricing is a popular strategy for e-commerce players as that helps them to achieve more sales. However, when they run discount strategies in the right ways, e-commerce players can also retain loyal customers.As pricing is an essential factor for customers, implementing the right pricing strategy is important for e-commerce players. It can increase sales, help their ...

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72% Shoppers Return to Brands with Strong Online Communities and Retailers / Consumers Fraud
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72% Shoppers Return to Brands with Strong Online Communities and Retailers / Consumers Fraud

Does building an online community help businesses? You might have the answer or not. But, a study by a well-known tech platform has found the correct answer that justifies why you should build an online community.According to the study, the likelihood of consumers returning to a brand with a robust online community is 72%. And that amounts to more than three-quarters of you ...

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Facebook Boosts IP Protection on Instagram to Combat Sales of Counterfeit Goods
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Facebook Boosts IP Protection on Instagram to Combat Sales of Counterfeit Goods

Facebook has announced that it will be increasing the IP protection of Instagram users in order to combat the sale of counterfeit goods through the popular photo-sharing app. With this update, Instagram users will have even more tools at their disposal to report cases of copyright infringement, trademark infringement, and patent infringement, including an easy way to report pos ...

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Why Expanded Text Ads Are Over and What It Means for You?
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Why Expanded Text Ads Are Over and What It Means for You?

In February 2017, Google gave all advertisers an early Valentine’s Day present by launching Expanded Text Ads as the new standard format on mobile search ads. In case you missed it, though, it’s not as big of a deal as it sounds...or maybe it is? Here’s what you need to know about Expanded Text Ads— and why they might end up being more important than you think. What Is ...

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Responsive Search Ads Are Now Default Type for Google Ads
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Responsive Search Ads Are Now Default Type for Google Ads

Google’s newest advertising tool, responsive search ads, now comes as the default choice for advertisers who want to try out this type of ad format. This doesn’t mean that you have to use them right away, but if you’re new to Google Ads and you want to try out responsive search ads, this means you don’t have to do anything special to start with them right away. Instead, ...

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