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Writing Effective Blogs for Tech Clients: Practical Tips
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Writing Effective Blogs for Tech Clients: Practical Tips

You cannot escape writing blogs for tech clients if you are running a digital marketing agency because such customers usually form a significant chunk of the overall client base. But, what creates hindrances while writing blogs for tech clients? It is the frequent changes in technology that poses challenges...

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Power Your Digital Marketing Strategy With 22 Free Effective Tools
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Power Your Digital Marketing Strategy With 22 Free Effective Tools

There are many online tools for digital marketers that come for free. With such free tools, they can implement tactful digital marketing campaigns. But, not all digital marketers are aware of the availability of such practical free tools. And that is what we will address in this article–acquaint them...

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How to Follow Content-First approach for an Effective SEO Process
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How to Follow Content-First approach for an Effective SEO Process

SEO is an integral part of a digital marketing strategy. All digital marketing professionals know its importance. But, there is something that many of the professionals do not know–the most significant SEO mistakes emanate from the content strategy.  Usually, the professionals devote significant time and effort to structure and...

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Digital Marketing Guide for Local Business to Follow in 2022.
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Digital Marketing Guide for Local Business to Follow in 2022.

Today, we are in a smartphone dominated world. And, most people use their smartphones to search for everything, including local businesses. So, if you run an online local business, make sure to run an effective digital marketing campaign in order to promote your business offerings to your target audience...

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Why Expanded Text Ads Are Over and What It Means for You?
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Why Expanded Text Ads Are Over and What It Means for You?

In February 2017, Google gave all advertisers an early Valentine’s Day present by launching Expanded Text Ads as the new standard format on mobile search ads. In case you missed it, though, it’s not as big of a deal as it sounds…or maybe it is? Here’s what you need...

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Responsive Search Ads Are Now Default Type for Google Ads
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Responsive Search Ads Are Now Default Type for Google Ads

Google’s newest advertising tool, responsive search ads, now comes as the default choice for advertisers who want to try out this type of ad format. This doesn’t mean that you have to use them right away, but if you’re new to Google Ads and you want to try out...

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